Tagged: mexico
- Nº 07Essay
The Test That Wasn't Done
Market sizing reports count what gets billed. The number that matters more is what should have been ordered and wasn't — and the gap is structural, not geographic.
- Nº 03Field Notes
Mexico, Where the Philosophies Collide
Price-sensitive, clinically serious, and built on the comodato, the Mexican market turns every analyzer purchase into a multi-year stress test. Here is what it reveals.